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How to Set Up Your First Facebook Ads Campaign

Learn how to set up an Engagement, Video Views, Messages, Lead, Traffic and Conversion Campaign Step by Step.

Facebook Ads is a very powerful advertising platform, however, with all of the different campaign objectives, audiences and placements it can be difficult to use. This course will teach you everything you need to know about how to set up your first Facebook Ads campaign. It is also a great tool if you know your way around the interface but you are unsure as to how each of the different campaign types work.

In this course I will show you step by step how to:

  • Set up the Facebook Pixel so that you can see which of your campaigns, ad sets and ads are bringing you in the most amount of business
  • Set up Custom Conversions so that you can track specific actions on your website
  • Use Facebook Ad's reporting
  • Use the Free Audience Tool to better define your audiences and save you money
  • Set up Custom Audiences
  • Set Up Lookalike Audiences
  • Set up each type of campaign
  • And more!


Your Instructor


Erica Fischer
Erica Fischer

I am a Digital Marketing Expert offering more than 15 years of experience from startups to established businesses. I have a very extensive background in everything Digital Marketing with a strong focus on Google Ads, YouTube Ads, Facebook Ads and Instagram Ads.


Course Curriculum


  How to Use The Facebook Audience Tool
Available in days
days after you enroll
  The Best Facebook Ads Funnel for Beginners
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!